The Impact of Social Media on Customer Service and Reputation Management

Social media is a very powerful channel which can help with the development of company image. But businesses have to be attuned to it in order to benefit from it. “The customers have come to expect the right answers to all their questions, concerns and suggestions. The faster service, the more loyal and trustworthy the […]

The Impact of Customer Complaints on Business Performance.

Reputation can be protected by companies responding quickly and empathically to customer complaints, and leveraging any complaints received as learning opportunities and service enhancements. Complaints will not only give you a glimpse of how your products and services are being received by the customer, but it will also save you money in the long run […]

The Effects of Cultural Differences on Customer Expectations

Businesses looking to enter global markets must take note of cultural nuances when recruiting customers there, to tailor marketing strategies, communications styles, and customer service approaches that resonate with local consumers. Understanding cultural differences can help prevent miscommunications and ensure customer expectations are fulfilled. Examples include: Expectations and Perceptions Cultures vary and business people need […]

The Benefits of Multi Channel Customer Support

Customers want the option to engage with brands through channels of their choosing and on their terms. Companies that implement multi channel customer support strategies can meet this demand while creating exceptional CX experiences for their customers. Customers expect businesses to provide support across a range of channels – email, phone callbacks, live chat and […]

How to Improve Your Customer Service Skills

Customer service is the service you provide your clients both before and after they purchase and utilize your goods or services. Without good customer service, you will have a difficult time attracting and retaining clients. Customer service is especially important when you intend to expand your business and retain existing customers. Below are some of […]